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	<title>Comments on: DemoCamp 8</title>
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	<description>Data is ones and zeroes &#124; Software is ones and zeroes and hard work.</description>
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		<title>By: Mike McDerment</title>
		<link>http://third-bit.com/blog/archives/576.html#comment-530</link>
		<dc:creator>Mike McDerment</dc:creator>
		<pubDate>Wed, 02 Aug 2006 20:22:59 +0000</pubDate>
		<guid isPermaLink="false">http://pyre.third-bit.com/blog/archives/576.html#comment-530</guid>
		<description>By the way...a more coherent version of  that presentation is now available on here:

http://www.thinkvitamin.com/features/webapps/how-to-measure-the-success-of-your-web-app</description>
		<content:encoded><![CDATA[<p>By the way&#8230;a more coherent version of  that presentation is now available on here:</p>
<p><a href="http://www.thinkvitamin.com/features/webapps/how-to-measure-the-success-of-your-web-app" rel="nofollow">http://www.thinkvitamin.com/features/webapps/how-to-measure-the-success-of-your-web-app</a></p>
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		<title>By: JobLoft.com Blog Entry &#187; JobLoft @ DemoCamp 8 Toronto</title>
		<link>http://third-bit.com/blog/archives/576.html#comment-529</link>
		<dc:creator>JobLoft.com Blog Entry &#187; JobLoft @ DemoCamp 8 Toronto</dc:creator>
		<pubDate>Sun, 30 Jul 2006 21:10:31 +0000</pubDate>
		<guid isPermaLink="false">http://pyre.third-bit.com/blog/archives/576.html#comment-529</guid>
		<description>[...] http://pyre.third-bit.com/blog/archives/576.html [...]</description>
		<content:encoded><![CDATA[<p>[...] <a href="http://pyre.third-bit.com/blog/archives/576.html" rel="nofollow">http://pyre.third-bit.com/blog/archives/576.html</a> [...]</p>
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		<title>By: Mike McDerment</title>
		<link>http://third-bit.com/blog/archives/576.html#comment-528</link>
		<dc:creator>Mike McDerment</dc:creator>
		<pubDate>Fri, 28 Jul 2006 13:48:32 +0000</pubDate>
		<guid isPermaLink="false">http://pyre.third-bit.com/blog/archives/576.html#comment-528</guid>
		<description>Thanks Greg...in that light maybe I was too focused with MY intended audience.  I was aiming at people who are running or planning to build web services - certainly not everyone in the room and therefore I guess I was not being all that inclusive.  On the upside, 2 of the four presenters have since contacted me for assistance in improving their funnel, so I guess I struck a chord...and that does not include the JobLoft guys :)  Having said all of that, more context - as you suggest - would have gone a LONG way to bringing everyone along.  I will learn for this.  Also, thanks for your email with your more personalized feedback - clearly not interrupting myself is something I need to work on.  I will; thanks again.</description>
		<content:encoded><![CDATA[<p>Thanks Greg&#8230;in that light maybe I was too focused with MY intended audience.  I was aiming at people who are running or planning to build web services &#8211; certainly not everyone in the room and therefore I guess I was not being all that inclusive.  On the upside, 2 of the four presenters have since contacted me for assistance in improving their funnel, so I guess I struck a chord&#8230;and that does not include the JobLoft guys <img src='http://third-bit.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />   Having said all of that, more context &#8211; as you suggest &#8211; would have gone a LONG way to bringing everyone along.  I will learn for this.  Also, thanks for your email with your more personalized feedback &#8211; clearly not interrupting myself is something I need to work on.  I will; thanks again.</p>
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		<title>By: Greg Wilson</title>
		<link>http://third-bit.com/blog/archives/576.html#comment-527</link>
		<dc:creator>Greg Wilson</dc:creator>
		<pubDate>Fri, 28 Jul 2006 13:28:14 +0000</pubDate>
		<guid isPermaLink="false">http://pyre.third-bit.com/blog/archives/576.html#comment-527</guid>
		<description>[In response to Mike&#039;s comments]

&gt; That said, sounds like you were more interested in a talk about
&gt; analytics software...could have done that, and will be hosting a
&gt; tele-seminar with the CEO of ClickTracks.com on that subject this fall
&gt; (we&#039;ll post it on the FreshBooks blog) - but I think that as a topic,
&gt; analytics is too general and untargeted for the demo camp audience -

I think the funnels idea is important, but I think that particular
audience would have been more likely to follow something that started with
&quot;here are some tools, and what they count&quot;, then moved to &quot;here&#039;s what
you&#039;re allowed to infer from those counts&quot; and &quot;and here&#039;s how you fix
it&quot;.</description>
		<content:encoded><![CDATA[<p>[In response to Mike's comments]</p>
<p>> That said, sounds like you were more interested in a talk about<br />
> analytics software&#8230;could have done that, and will be hosting a<br />
> tele-seminar with the CEO of ClickTracks.com on that subject this fall<br />
> (we&#8217;ll post it on the FreshBooks blog) &#8211; but I think that as a topic,<br />
> analytics is too general and untargeted for the demo camp audience -</p>
<p>I think the funnels idea is important, but I think that particular<br />
audience would have been more likely to follow something that started with<br />
&#8220;here are some tools, and what they count&#8221;, then moved to &#8220;here&#8217;s what<br />
you&#8217;re allowed to infer from those counts&#8221; and &#8220;and here&#8217;s how you fix<br />
it&#8221;.</p>
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		<title>By: John Philip Green</title>
		<link>http://third-bit.com/blog/archives/576.html#comment-526</link>
		<dc:creator>John Philip Green</dc:creator>
		<pubDate>Thu, 27 Jul 2006 13:48:20 +0000</pubDate>
		<guid isPermaLink="false">http://pyre.third-bit.com/blog/archives/576.html#comment-526</guid>
		<description>I wouldn&#039;t be so hard on Mike&#039;s presentation.

Having talked to him on several occassions (and over several beers) on topics of SEO and analytics, I was no stranger to what he presented. But I imagine that many people in the audience have not thought too deeply about measuring the increments between traffic and dollars as he suggests.

If you can accept his casual style, there&#039;s a lot of experience and insight in there.</description>
		<content:encoded><![CDATA[<p>I wouldn&#8217;t be so hard on Mike&#8217;s presentation.</p>
<p>Having talked to him on several occassions (and over several beers) on topics of SEO and analytics, I was no stranger to what he presented. But I imagine that many people in the audience have not thought too deeply about measuring the increments between traffic and dollars as he suggests.</p>
<p>If you can accept his casual style, there&#8217;s a lot of experience and insight in there.</p>
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		<title>By: Lee Liu</title>
		<link>http://third-bit.com/blog/archives/576.html#comment-525</link>
		<dc:creator>Lee Liu</dc:creator>
		<pubDate>Thu, 27 Jul 2006 02:45:23 +0000</pubDate>
		<guid isPermaLink="false">http://pyre.third-bit.com/blog/archives/576.html#comment-525</guid>
		<description>Thanks for the rave review, Greg!  We all loved it and linked it from our press page at ( http://www.jobloft.com/press.aspx ).  From all the recent press coverage we received, I&#039;ve actually gotten some of my other partners excited about starting our own blog (i just installed wordpress today)...and they&#039;ve never blogged before, not to mention 2 of my partners just have recently discovered RSS.

As for Mike&#039;s presentation, I was actually really amused at his creativity for his &#039;scrolling slides&#039;.  Personally I attribute the quirks in his presentation to the amount of alcohol consumed while waiting for others to present. :P  However, I&#039;d have to say that I learned a lot....i remember checking the stats on our Google Analytics account to see how our funnels at each step were performing for each of our 4 goals, during the presentation.  I&#039;ve vowed last night to patch up any potential &#039;leaks&#039; in ours.</description>
		<content:encoded><![CDATA[<p>Thanks for the rave review, Greg!  We all loved it and linked it from our press page at ( <a href="http://www.jobloft.com/press.aspx" rel="nofollow">http://www.jobloft.com/press.aspx</a> ).  From all the recent press coverage we received, I&#8217;ve actually gotten some of my other partners excited about starting our own blog (i just installed wordpress today)&#8230;and they&#8217;ve never blogged before, not to mention 2 of my partners just have recently discovered RSS.</p>
<p>As for Mike&#8217;s presentation, I was actually really amused at his creativity for his &#8216;scrolling slides&#8217;.  Personally I attribute the quirks in his presentation to the amount of alcohol consumed while waiting for others to present. <img src='http://third-bit.com/blog/wp-includes/images/smilies/icon_razz.gif' alt=':P' class='wp-smiley' />   However, I&#8217;d have to say that I learned a lot&#8230;.i remember checking the stats on our Google Analytics account to see how our funnels at each step were performing for each of our 4 goals, during the presentation.  I&#8217;ve vowed last night to patch up any potential &#8216;leaks&#8217; in ours.</p>
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	<item>
		<title>By: Mike McDerment</title>
		<link>http://third-bit.com/blog/archives/576.html#comment-524</link>
		<dc:creator>Mike McDerment</dc:creator>
		<pubDate>Wed, 26 Jul 2006 22:33:12 +0000</pubDate>
		<guid isPermaLink="false">http://pyre.third-bit.com/blog/archives/576.html#comment-524</guid>
		<description>I&#039;m with you...not crazy about how that went - and I can only blame myself for that.  I was trying to impress upon the developers and non-business, tech types in attendance the importance of understanding your business in terms of a funnel...guess I blew it.

That said, sounds like you were more interested in a talk about analytics software...could have done that, and will be hosting a tele-seminar with the CEO of ClickTracks.com on that subject this fall (we&#039;ll post it on the FreshBooks blog) - but I think that as a topic, analytics is too general and untargeted for the demo camp audience - though I could be wrong - and as you saw last night from some of the audience answers in the (way too short) questions period, not all hacks work in all cases.  Hence my effort to make one point: think in funnels.

By way of feedback...can you be a little more specific about what you wanted?  Or maybe, what you expected?</description>
		<content:encoded><![CDATA[<p>I&#8217;m with you&#8230;not crazy about how that went &#8211; and I can only blame myself for that.  I was trying to impress upon the developers and non-business, tech types in attendance the importance of understanding your business in terms of a funnel&#8230;guess I blew it.</p>
<p>That said, sounds like you were more interested in a talk about analytics software&#8230;could have done that, and will be hosting a tele-seminar with the CEO of ClickTracks.com on that subject this fall (we&#8217;ll post it on the FreshBooks blog) &#8211; but I think that as a topic, analytics is too general and untargeted for the demo camp audience &#8211; though I could be wrong &#8211; and as you saw last night from some of the audience answers in the (way too short) questions period, not all hacks work in all cases.  Hence my effort to make one point: think in funnels.</p>
<p>By way of feedback&#8230;can you be a little more specific about what you wanted?  Or maybe, what you expected?</p>
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